JESSICA Bliss Is This! Bridal Collection 2012

When a nail polish collection has a unique inspiration or collaborative story, I’m a sucker for it hook, line and sinker! Especially when it’s a love story.

The JESSICA Bliss is This! bridal collection has a great tale – of the love a grandmother has for her granddaughter!

Bliss is This!, a set of three creme shades, was inspired by JESSICA creator Jessica Vartoughian’s eldest granddaughter, Alexis. Jessica did Alexis’ nails for her wedding day, applying one of the three colors I have to share with you today! These shades are soft, creamy and designed to complement today’s trendy – and classic – bridal gowns. These aren’t your mother’s wedding day polishes – I usually think sheer, pale pink or French mani with wedding day nails, but I love the idea of peach or red!

Which one did Jessica use for her granddaughter’s wedding day mani? Check out the swatches and find out!

Also, the colors are shown inthe order in which the shades “evoke romance – Flirtation, Desire and Love Story.”


Flirtation is a pink creme.


Desire, a soft red creme, is the shade that Jessica used to give her granddaughter her bridal mani!

Love Story:

Love Story is a peachy creme.

Color Thoughts

The colors are not really unique, although Desire interests me and I love Love Story. But consider the formula on these. It’s smooth as butter and it looks juicy like an opaque jelly. As I explore this brand, I am continually impressed with the application and wear of these polishes.

Dupe Talk

I haven’t had time to rustle around in my stash and see what might dupe these polishes. I think Love Story might be unique in my own stash. It reminds me a little at first glance of Essie Tart Deco but I don’t think they’re exact dupes.

Otherwise, these are dupes for the April, May and June Chanel polishes, which I don’t own, but found swatches here!

Application Issues

I had no application issues applying these polishes. In fact, not only is the formula easy to work with, but the bottles are easy to handle, as well. I love the brush handle! I actually did someone’s mani for a wedding last weekend, and I chose for her a JESSICA polish from another collection I’ll have for review soon!

Additional Information

On JESSICA Cosmetic’s website, Custom Colours polishes are $7.50. These colors are available in the JESSICA GELeration line, which is a professional salon gel system.

What do you think of this bridal polish collection? If you were a bride would you wear a “nontraditional” color? Or if you were a bride what color did you wear?! I think I’d have to wear blue nails on my wedding day…my “something blue!”

Don’t forget, you can enter to win one of THREE Color Club  polish sets, and a special prize for international readers! Click HERE for deets on the giveaway! It ends Thursday!

Disclaimer: The Jessica Bliss is This! Collection was provided to me for review by the PR Firm/Manufacturer. Please visit my Disclosure tab for more information on how keeps it real!