Disclaimer: I bought this.
I can never resist a NYX Cosmetics lippie, so I snatched up one of the 12 new Epic Ink Lip Dye lippies in Victorian.
Here it is swatched on the back of my hand:
As you can see, it’s still drying in parts! It dries to a matte finish.
Here it is after it dried, and I tried to take it off the back of my hand:
Um, YES! Love a good stain!
Clearly, when NYX says “dye,” they mean, DYE! The idea is that the lippie stains well so that when it wears, the color fades but doesn’t disappear. But how does it do?
Here’s my lips after I put it on. One in outdoor lighting:
Victorian looks dark and vampy against my pale skin in the outdoor photo.
This is much more like it! This is how it appeared on my lips.
If you are going to give these lippies a go, my biggest advice is EXFOLIATE YOUR LIPS! The Lip Dye will accentuate dry spots, as you can see from my lip swatches!
Here’s my whole look with it:
After my initial go at it dried, I had to dab some of the Lip Dye in parts of my lip that were not so blatantly dry as others to get more even coverage.
As far as wear, this did great except it didn’t really hold up to eating and drinking. While it dries and doesn’t really transfer onto cups, it still wears off in the middle of my lips. It’s unattractive with such a bold color. I was so shocked about the uneven wear (which is a risk with any lippies, especially darker ones, honestly!), I can’t even remember how it felt on my lips. I don’t remember it feeling particularly dry, I don’t recall reaching for my lip balm.
To touch it up after eating means to be careful, because there were parts of my lips where the Lip Dye was still going strong and I didn’t want to add a layer of color over those parts while trying to get my bare lips to match up.
I really think this lippie is great for a stain, but not if you’re going to eat and drink a lot while wearing it and expecting it to not wear off in the middle of your lips. I was disappointed, especially because I did my back-of-the-hand swatch before wearing it!
Epic Ink is $7 each. I picked mine up at Ulta, and you can also get it from NYXCosmetics.com.
Have you tried Epic Ink yet? Any plans to?